The charity that funds itself through the sale of luxury bath items has exploded.
Mom Bomb, the consumer-facing arm of a luxury bath and body company created to fund a 501c3 charity that helps mothers, is excited to announce that Gina DiStefano will lead the organizations through the next stages of growth as the new CEO.
Founded in 2017, with 100% of profits used to sustain its sister charity, MomBomb.org, Mom Bomb has seen explosive growth both with its core products and its Amazon brand, Squeaky.
Ms. DiStefano is joining Mom Bomb to scale the company and strengthen Mom Bomb's founding principle: 100% of profits help mothers in need. With her heart for the mission and enthusiastic leadership style, the growing organization is on track to serve more mothers in 2021 than ever before.
DiStefano comes from the executive consulting industry. She founded and owned a successful consultancy practice for over ten years. Her demonstrated experience dealing with large national brands, such as Taco Bell, will lend itself to the extensive growth that Mom Bomb has experienced since its inception.
All too well, DiStefano identifies with the mothers that Mom Bomb helps through its grant offerings:
"As a single working mother, I embody the type of woman Mom Bomb supports. I have been through many ups and downs on my own journey and have been fortunate to rely on women in my own personal community. Not all women get that kind of support. It's through that lens of experience that I intend to grow our impact."
DiStefano joins the founding team of 4 mothers who have brought the company to this critical juncture. Her expert direction will enable the company to effectively respond to consumer and retailer demand for working with cause-based companies.
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