Heather's Signals

They're buying the ethos

The Build Every acquirer says they're buying the brand. They're not. They're buying a founder's judgment — and it dies on contact with scale. I think you can solve that...

They're buying the ethos

The Build Every acquirer says they're buying the brand. They're not. They're buying a founder's judgment — and it dies on contact with scale. I think you can solve that...

The Life You Were Told to Want: Deprogramming t...

There's a specific picture of the good life that most of us are carrying around, and almost none of us chose it. The bigger house. The vacations that photograph well....

The Life You Were Told to Want: Deprogramming t...

There's a specific picture of the good life that most of us are carrying around, and almost none of us chose it. The bigger house. The vacations that photograph well....

The Mom-Cession Is Real — And Moms Are Building...

More Than Self-Care · A Lifeline For Moms The Mom-Cession Is Real — And Moms Are Building a Way Out You didn't fall behind. The workforce quietly stopped making room...

The Mom-Cession Is Real — And Moms Are Building...

More Than Self-Care · A Lifeline For Moms The Mom-Cession Is Real — And Moms Are Building a Way Out You didn't fall behind. The workforce quietly stopped making room...

I Became the Beta Test of My Own Theory

For eight years I believed a thing built with heart, head, and inspired action makes magic. Right now I’m watching it happen in real time, and I’m the test subject....

1 comment

I Became the Beta Test of My Own Theory

For eight years I believed a thing built with heart, head, and inspired action makes magic. Right now I’m watching it happen in real time, and I’m the test subject....

1 comment

We Built Companies for a Human Who Doesn't Exist

The Build — Operator's Log We Built Companies for a Human Who Doesn't Exist Every org chart assumes a person who never gets sick, never has a kid with a...

We Built Companies for a Human Who Doesn't Exist

The Build — Operator's Log We Built Companies for a Human Who Doesn't Exist Every org chart assumes a person who never gets sick, never has a kid with a...

What the Hell Was That?

I was on the phone with our attorney. One of those calls where the meter is running and every minute has a dollar sign on it, so I had my...

What the Hell Was That?

I was on the phone with our attorney. One of those calls where the meter is running and every minute has a dollar sign on it, so I had my...