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Let’s get this out of the way first:
Yes, we really give 100% of our profits.
No, it’s not a gimmick.
And no, it’s not a feel-good side project.
It’s the core of why Mom Bomb exists.
We weren’t built to chase scale.
We were built to redirect it.
Because when you look around at most consumer brands—especially in the bath and beauty aisle—you’ll see products marketed as “empowering,” “ethical,” or “inspired by women”…
but very few are actually doing something for the women they claim to represent.
We flipped the funnel.
Instead of asking how much we could extract from the customer,
we asked:
“How much relief can this product deliver?”
Every purchase of a Mom Bomb product sends money directly to moms in crisis—moms who need emergency childcare, groceries, transportation, housing, medical advocacy, and more.
No strings. No red tape. No PR stunt.
Because moms don’t get partial emergencies.
So we don’t give partial help.
The truth is, if you’re a mom in crisis, you don’t need a portion of proceeds or a quarterly donation drive.
You need actual assistance—now.
That’s what we built.
We get this question all the time.
And the answer is: we run lean.
We’re founder-led.
We’re mission-backed.
And we believe that if you build with the right signal, the world will start to tune in.
The truth is, we’re not trying to become the next giant CPG brand.
We’re trying to build a new system—where a consumer product can simultaneously care for the customer and restore dignity to the people the economy has forgotten.
Because Mother’s Day is coming.
And while every brand will be offering bundles and discounts,
we’re offering a better system.
A system that says:
“We see you. We’ve been you. And we’re here to help.”
You don’t have to choose between gifting something beautiful and doing something meaningful.
With Mom Bomb, you get to do both.
We didn’t set out to build a bath brand.
We set out to build a correction.
For every mom who’s been told to “relax” while quietly holding the weight of the world—
For every woman who’s bought into self-care while being systemically depleted—
For every founder who refused to sell out just to scale—
Mom Bomb is for you.
We built this brand because we were tired of surface-level solutions.
Because the world didn’t need another lavender soak.
It needed a signal embedded in form—a product that gives back by design.
It’s a luxury bath product that looks indulgent—
but beneath the packaging, 100% of our profits go to helping mothers in crisis.
That’s not a slogan.
That’s the operating model.
We’ve paid for emergency childcare, housing assistance, groceries, transportation, and more.
Because when you support Mom Bomb, you’re not just buying a bath.
You’re supporting a family in freefall.
- We don’t exist to scale profit.
- We exist to restore dignity through commerce.
- Our brand was built using a system called Signal First—a way of doing business that aligns emotional integrity with business structure.
We believe self-care is not selfish.
But it shouldn’t be shallow.
Every jar we sell is a product and a message.
And the message is:
“We see you. We’ve been you. And we’re changing the rules.”
Because we’re heading into another Mother’s Day where brands will flood you with soft pink packaging and one-time discounts—
but never talk about what it actually costs to be a mother in crisis.
We will.
And we’re not going anywhere.
