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by Heather Roberts October 21, 2025 0 Comments
Not every investment offer is an opportunity. I learned that when an âinvestorâ bragged about making his fortune through pain management clinics â code for pill mills. It taught me something Iâll never forget: money holds the imprint of its maker. If it was built on depletion, it keeps depleting. If it was created with integrity, it expands creation.
by Heather Roberts October 16, 2025 0 Comments
Every leader eventually learns this: you canât control the lens people see you through. You can only keep your light steady. This is a story about learning to hold both truth and timing, both light and shadow, and still move forward with honest intent.
Every time I think I understand people, life throws me another human mirror. Lately Iâve been thinking about how two people can experience the same version of me and walk away telling opposite stories. To one, Iâm inspiring. To another, Iâm intimidating. To one, Iâm generous. To another, Iâm calculating. Same woman. Same intention. Different lens.
How you view me is about the lens you meet me through. I used to take that personally, like I could fix the reflection if I just explained myself better. If I were clearer, softer, brighter.
But the longer I lead, the more I realize: everyone meets you through their own frequency. Their own history. Their own ache. The light in me hits the prism of them, and refracts. This is true for you, too. Think about it.
Learning This the Hard Way
This isnât theory. Iâve watched it happen in real time. I once had someone on the team who talked a big game but never quite found their footing. I kept trying to âhelpâ - to hold up the mirror and show what wasnât working. But truth, Iâve learned, is also like light: the wrong wattage blinds instead of illuminates. So this time, I didnât push. I let them keep their version of the story and I quietly chose peace.
And it worked. The business kept its rhythm. My energy stayed clean. But later that night, I sat with the guilt. Was that kindness or cowardice? Did I choose grace or avoidance?
The Realization
I think the answer is: both. Every choice has a light and a shadow. Every leader carries both. I can look at the same decision and see two true stories:
I protected the integrity of the company.
I avoided an uncomfortable truth.
And both are right. Thatâs the maddening part of being self-aware, you can see all the angles and still have to pick one.
The Practice Iâm Learning
Now, before I move, I ask three questions:
Is my intent clean?
Will this create more harmony or more distortion?
Can I live with how it might be misread?
If yes, I move forward and let people see what they see. Because they will anyway.
What I Know for Sure
People who are aligned will feel me in their light. People who are threatened will feel me in their shadow. The only constant I control is the frequency, my intention. So it makes me think that ultimately the work isnât about proving Iâm good. Itâs more about knowing that I am, while understanding that someone else may always see it differently. Thatâs the paradox of leadership. You canât control the lens. You can only keep your light steady.
If youâre building something big and human: Donât waste your energy chasing perception. Hold your light steady. Let people meet you through whatever lens they need. The ones meant to stay will see you clearly in time.
If this resonates, subscribe to Beyond the Bubble Bath â my field notes on leadership, intention, and building a billion-dollar company the world can feel.
by Heather Roberts October 10, 2025 0 Comments
My mother tells a story about me from preschool. The class had practiced a spring play for weeks. When the big day came, all the parents were waiting outside and the kids froze. No one wanted to go on stage. Everyone stood there, scared, silent.
Except me.
I walked out and did the entire play alone. I have no memory of it, but it tracks. I can just imagine what I was thinking, even at 4 years old. âPeople, weâve practiced this. What are you nervous about? Letâs go!â
Iâve been âgoing firstâ ever since.
Why I Always Go First
Most people build their lives one careful step at a time. They move forward only when the path is clear. I live backwards. I start from the ending I can already feel, the billion-dollar company, the cultural shift, the future conversation and then I trace my way back to now. I leave proof so that one day, when someone asks how, I can point and say, see, it was all right here. Itâs not control; itâs faith. Itâs trusting what Iâve always known, that the future is already written, and my job is to walk it out loud.
Why I Publish the Messy Parts, Including the Embarrassments
Because the day will come when people say, âShe was an overnight success.â And Iâll smile and point to this era; the late nights, the small sales, the building years. Thatâs why I wrote The Physics of Manifestation now, when it earned me fifty-seven cents. Iâm not writing for applause. Iâm leaving field notes for whoever comes next. If my own embarrassment or failure becomes someone elseâs permission slip, then itâs worth it.
The Freedom of Going First
What Iâve learned since that preschool play is this: when you go first, people exhale. They donât have to be the brave one. You already cracked the silence open for them. And in that crack, everyone gets a little freer. Thatâs what I want more than anything, for everyone to get to feel the freedom Iâve felt. To realize they are the architects of their own timelines. To see that the gap between âsomedayâ and âtodayâ closes the moment you act as if the future is already true.
An Invitation for You to Start Going First
So yes, Iâm building a company. But really, Iâm building a map. A record for the ones who will come after, so they wonât have to wait for permission, or proof, or perfect timing. If youâve been waiting for a sign, maybe this is it. Maybe your story, like mine, starts with a leap before the crowd catches up.
Go first. The rest will follow. Promise.
P.S. This piece is the heartbeat behind Signal First, the system Iâm documenting as I build. Itâs about broadcasting a future so clearly that the present has to rearrange around it. Every essay here is a field note from that experiment: leadership, faith, and freedom in real time.
by Heather Roberts October 06, 2025 0 Comments
Mom Bomb founder Heather Roberts shares what two days inside CVS taught her about entrepreneurship, community, and the surprising power of supplier diversity.
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by Heather Roberts September 18, 2025 0 Comments
Sometimes it feels like nothing is working. Your plans stall, your energy dips, and you start questioning yourself. That doesnât mean youâve failed. It means youâve hit what I call the wobbleâa moment when your system needs a reset.
The Wobble Is Normal
Every mom knows this feeling. One minute youâre holding it all together, the next minute youâre running on fumes. The truth is: no one can stay âonâ all the time. Even the best musicians drift off-key. What matters is not whether you wobble, but how you respond to it.
Five Ways to Reset When Youâre in the Wobble:
Remember why you started. Ask yourself: What was my purest reason for doing this? Strip away expectations and return to that one sentence.
Simplify your goals. If the big picture feels overwhelming, shrink it down. Maybe today itâs just: âI want one sign that Iâm supported.â
Cut the noise. Turn off notifications, close the extra tabs, and pick one thing to finish. Peace returns when focus narrows.
Catch yourself faster. Donât let days pass in the spiral. Stand up, stretch, drink water, call a friend. Micro-resets help you bounce back quickly.
Check your energy. If youâre drained, stop pushing. Rest first, then come back with one action fueled by energyânot exhaustion.
Quick Reset Ritual:
Move your body: shake it out, take a walk, stretch.
Reduce one input: silence social media, email, or news for an hour.
Find proof youâre supported: a kind word, a text, a small win.
At Mom Bomb, we believe in supporting moms through both the highs and the wobbles. A warm bath can be more than relaxationâit can be a reset for your nervous system. Next time you feel the wobble, drop a bath bomb, breathe, and let yourself recharge.
by Heather Roberts September 15, 2025 0 Comments
Weâve all been taught that time runs forward like a straight line. Past behind us, future ahead. But physics, neuroscience, and even your own lived experience suggest otherwise.
Time may not be a river. It may be a field â and you are the tuner.
Quantum entanglement and retrocausality hint that past and future states co-exist.
Neuroscience shows your brain âbuildsâ time from packets of perception.
In manifestation terms, every possible outcome already exists â your broadcast determines which slice you tune into.
How to Work With It (teaser):
Journal from the future backwards.
Daily 1â10 check-ins on Purity, Clarity, Coherence, Velocity, Resonance, Noise.
Close loops fast (act immediately).
Cut Noise (commitments, clutter, distractions).
by Heather Roberts September 11, 2025 0 Comments
Youâve learned the six levers â Purity, Clarity, Coherence, Velocity, Resonance, Noise. You may already be scoring yourself. But hereâs the next step: testing and recalibrating.
Key Sections:
Why Testing Matters â Itâs personal. Your patterns, your wobbles, your recovery speed are unique.
From Personal Practice to Collective Evolution â This only becomes science when we share data intentionally and ethically.
First, Analog â The workbook is the starting point: AM/PM check-ins, weekly summaries, monthly reflections.
Our Opportunity â To take it digital. To build an app that quantifies manifestation scientifically, keeps data safe, and accelerates evolution.
by Heather Roberts September 09, 2025 0 Comments
You can have clear intentions, solid coherence, and even strong resonance â and still feel like your manifestation is dragging. Why? Because of Noise.
Noise is the static that dilutes your broadcast. Itâs the draining relationship, the endless notifications, the cluttered desk, the pile of unresolved tasks. Even when youâre doing âeverything right,â Noise divides down your power.
The Noise Scale
1â3: Constant static. Life feels chaotic by default.
4â6: Moderate static. Youâre managing disruption more than eliminating it.
7â8: Low static. Mostly contained, but pops up.
9â10: Clear line. Boundaries and simplicity protect your energy.
One Simple Fix to Try Today:
Run an Energy Leak Audit. Write down everything youâre tolerating. Circle the top 3. Choose one to reduce, delegate, or eliminate this week.
Noise isnât normal. Itâs interference. Cut it, and everything else youâve been working on â clarity, coherence, resonance â gets amplified.
đ For the full breakdown â including real-world Noise profiles and 3 exercises to clear static fast â read Part Seven on Substack: The Physics of Manifestation: Noise â The Static That Dilutes Your Broadcast.Â
by Heather Roberts September 09, 2025 0 Comments
Most of us think manifestation is just about being clear on what we want. But clarity isnât enough. You also have to be on the same frequency as the thing youâre calling in. Thatâs resonance.
Think of it like tuning a radio. If youâre off by just a notch, you can hear the song faintly â but the static takes over. Get on the right frequency, and the music comes through loud and clear.
You canât attract abundance if youâre broadcasting scarcity.
You canât draw in love if youâre transmitting loneliness.
You canât align with ease if youâre living in stress.
The energy you live in now sets the tone for what shows up next. Resonance means practicing the felt state of who youâre becoming â not faking it, not forcing it, just gently normalizing it.
Familiar. Your dream feels natural, not like a fantasy.
Grounded. Youâre rehearsing it in small ways, not just wishing.
Expansive. The state feels bigger than your current circumstances.
When resonance is strong, thereâs no sense of âwaiting.â Youâre already living it on an energetic level.
Affirmations that feel flat.
Visualizations that stay stuck in âsomeday.â
Focusing more on the gap than the goal.
Thatâs static. The signal isnât matching yet.
Ask yourself:
If my outcome arrived tomorrow, would it feel familiar or shocking?
How often do I embody the emotions of my future self today?
Am I rehearsing lack or rehearsing fulfillment?
Pick one outcome youâre working toward.
Write down: What emotions come with it?
Practice those feelings today in small ways.
⨠Examples:
Want abundance? Practice gratitude for whatâs already here.
Want love? Express kindness right now.
Want freedom? Create a pocket of ease in your day.
Notice how your body and mood shift when you start to normalize that state.
Resonance is the bridge between what you want and where you are. When your frequency matches your desired reality, the field amplifies it. Live the future now â not by pretending, but by practicing.
The stronger the resonance, the faster reality clicks into place.
by Heather Roberts September 05, 2025 0 Comments
No broadcast stays perfectly tuned forever. Every signal drifts. Every station picks up interference.
The difference between mastery and struggle isnât whether you wobble â itâs how fast you retune.
This is what I call Velocity of Return: the speed at which you notice misalignment and recalibrate.
A slow return looks like one bad day sliding into a bad week, spiraling into ânothing ever works out for me.â
A fast return looks like catching yourself mid-sentence, laughing at the wobble, and resetting before it derails momentum.
In physics, recovery time is everything. A system that resets quickly stabilizes. A system that lags stays noisy. Your nervous system works the same way.
When you shorten your return velocity, you donât just recover faster â you keep the signal steady enough for reality to lock in.
In the full Substack piece, I break down:
The Retuning Test you can use anytime
A simple weekly Velocity Drill
How to apply recovery physics to your own manifestation practice
đ Read the full Part Five on Substack here
đ Get the Physics of Manifestation Workbook to put these drills into daily practice
by Heather Roberts September 02, 2025 0 Comments
You can have a clean âwhyâ (Purity) and a sharp âwhatâ (Clarity) â but if your thoughts, feelings, and actions arenât playing the same track, the broadcast comes out garbled.
Thatâs what Coherence is: the degree to which your inner playlist is synced.
Without it, you end up in the Coherence Gap:
Saying you want health but living off takeout.
Declaring youâre ready for love but shutting down when it appears.
Wanting financial ease but feeling guilty every time you spend.
Your words, emotions, and behaviors contradict each other, and the signal fractures.
With coherence, everything clicks. Thought, feeling, and action move in rhythm. No leaks. No wasted energy. Just alignment that others can feel.
Coherence is what makes some people magnetic. Theyâre not trying to attract; theyâre simply not leaking.
When your broadcast is coherent:
Decisions get faster.
Doubt fades.
People sense your alignment before you say a word
In the full Substack article, I break down:
The Coherence Scale (1â10)
Practical daily exercises to build alignment
Real-world profiles of how coherence (or incoherence) shows up
đ Read the full Part Four on Substack here
đ Want to practice this in real time? Get the Physics of Manifestation WorkbookÂ
by Heather Roberts August 31, 2025 0 Comments
If Part One was about state and Part Two was about purity, Part Three is about something deceptively simple: clarity.
Hereâs the truth: vague goals create vague results.
âI want more money.â
âI want a better job.â
âI want to be happier.â
All of these are technically achievable tomorrow â but probably not in ways youâd want. A dollar on the sidewalk. A job you hate. A fleeting happy moment.
Thatâs the danger of fog.
Clarity, on the other hand, works like coordinates. It gives your broadcast something precise to lock onto â and when itâs sharp enough, the right opportunities donât just appear, they become recognizable the moment they show up.
Think of your intent as the broadcast. Purity makes the signal clean. Clarity makes it trackable. Without clarity, even a pure broadcast gets lost in static.
When clarity is high:
You stop chasing what doesnât fit.
You recognize the right opportunities instantly.
People can actually help you, because they know what youâre aiming for.
In the full Substack piece, I share a clarity scale, a vividness test, and real-world examples of what a âlaser-lockedâ outcome looks like. I also give practical exercises you can start today to sharpen your own clarity and accelerate your manifestations.
đ Read the full Part Three on Substack here
đ Want to put this into practice? The Physics of Manifestation Workbook is now available for download on Amazon.
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